Global smartphone sales fell 14 percent in February as the global pandemic of the new coronavirus fell, Counterpoint Research said on Thursday. In addition, smartphone sales will fall further, given the worsening of the outbreak in many parts of the world.
The outbreak led Apple and other smartphone makers to close their retail stores in China in February, while government data showed Apple sold less than half a million smartphones in mainland China that month, according to government data.
Sales in China fell 38 per cent in February from a year earlier, but showed signs of recovery as many stores reopened in mid-March.
There has also been a recovery in sales in South Korea, but Jean Park, senior analyst at Counterpoint, said: “The worst is yet to come for the rest of the world. “
Smartphone makers are facing new supply chain disruptions as more countries implement order lockout policies. On Tuesday, Foxconn, one of Apple’s main suppliers, said it would suspend its operations in India under a government order.