In response to the coVID-19 pandemic, PepsiCo launched two new snack-buying websites this week. Interestingly, the company’s revenue has grown by 10% over the past month. The idea of Pepsi goes online, PantryShop and Snacks, is understandable in order not to let “middlemen” like Amazon and InstaCart make a difference.
Guys who don’t like to pick best-selling snacks can buy pre-bundled packages directly through PantryShop.com. It is important to note that although the new website is run directly by PepsiCo, the logistics of drinks such as Coke and Soda are not cost-effective, so choose other channels.
Snacks.com’s snack-selling concept is more similar to Frito-Lay and includes a “free delivery” service for a guaranteed purchase of $15. For PepsiCo, the move could help boost the company’s earnings further, but small-scale e-commerce companies may be under pressure.