XSX console sales not Microsoft’s target this year due to economic situation

For Microsoft and Sony, the biggest challenge for next-generation consoles, the Xbox Series X and PS5, may not be to show off their power or the lineup of starters, but to the impact of the new crown outbreak. As the outbreak spreads, many players have less free money on hand, and the impact on the supply chain may also lead to delays in the production of new hosts and higher costs.

Originally June should be e3 game show, the major game manufacturers of the moment, now also because of the outbreak canceled. Phil Spencer, Xbox’s chief executive, talked about some of his ideas in a recent BBC interview.

XSX console sales not Microsoft's target this year due to economic situation

In the early days of the outbreak, Spencer did get hardware testing and supply chain problems from people who worked from home. But judging by the current hardware production situation, he is optimistic about the status quo. Although testing may have stalled for weeks, now home-based developers also have test sets on hand. From the current supply chain, machine production will not be affected.

Mr Spencer says we are entering a period of uncertain economic prospects and games are not a necessity, and how to make players able and need to buy their products is a question to consider: “We have an Xbox All Access subscription service that allows players to buy the next generation of consoles by paying in monthly installments.” And if you don’t want to buy next-generation hosts right now, we’ll continue to support current generation hosts. With smart delivery and other means, when you have a next-generation console, the games you buy can also move with you. “

XSX console sales not Microsoft's target this year due to economic situation

“If it’s not the year a family wants to buy a new host, it doesn’t matter.” Our main strategy for this year is not about how many consoles we sell, and we want to provide more services through Xbox Game Pass and allow players to build their own game museums for monthly payments. “

“Backward compatibility means thousands of games that can be played on the console, and smart delivery ensures that players can move their games with them as they start next-generation consoles.” “

Spencer points out that now that game makers are no longer measuring their success or failure solely through console sales, player engagement is also a very important indicator. Their subscribers play 40% more games than others, and the biggest game today is Minecraft, which has more than 200 million players.

XSX console sales not Microsoft's target this year due to economic situation

Despite the temporary closure of a number of creative industries during the outbreak, Spencer said the gaming industry continued to work and produce products. The game also provides a social channel for players during the quarantine, which, in the case of Xbox Live, has created more than 270 million new friends.

XSX console sales not Microsoft's target this year due to economic situation