Adobe today unveiled a new app called Photoshop Camera that has a collection of very sophisticated filters that can change your face and the world around you. Some of these filters are really impressive: there are several filters that recognize the sky behind you and replace them with the perfect clouds or magical moon; another filter that allows you to be in a dark mirror-like weird world; and a filter that can make you look like you’re in a comic book.
The app is free to use and is available for both iOS and Android (although the latter officially only supports the most recent Pixel, Galaxy and OnePlus models). Adobe released a preview of the app in November. Photoshop Camera has little to do with Photoshop, except that both are apps. You can do some basic photo editing here — adjust contrast, exposure, saturation, and so on, but most of the time, your goal is to take a photo, filter, and then leave. If you want to make adjustments, there’s a magic wand button that automatically makes photo adjustments, but the app can’t record videos.
Abhay Parasnis, Adobe’s chief technology officer, told The Verge that Photoshop Camera’s goal is to bring the magic of Photoshop directly to your camera viewfinder. Photoshop Camera is really a fun app. When you turn it on, you’ll find six or seven filter options, most of which have a bunch of variations in which you can swipe through to see different changes.
Adobe plans to add more filters over time, some of which will work with specific artists and creators. At the time of publication, there were a number of collaborative filters, including a collaboration with Billie Eilish. For Adobe, the goal is also to bring people into its ecosystem through smaller, less scary applications that ultimately transform some of them into users of its paid professional tools.