Apple sold about 10 million iPhones in China in the past September and October, according to calculations by Bloomberg. China’s china market shipments have increased 6 percent year-on-year since the launch of the new iPhone, according to the report. Based on this, calculations by Bloomberg show that about 10m iPhones were sold in China in September and October.
This is yet another example of expectations that iPhone 11 sales are far stronger than the previous generation, especially in China. At present, the Chinese market is second only to the U.S. market in raising Apple’s profits.
Tim Cook, Apple’s chief executive, has said new pricing, monthly payment options and trade-in policies have driven iPhone sales in China.
Nicole Peng, an analyst at Market Research Institute Canalys, said: “Chinese consumers seem to be more enthusiastic about buying the iPhone 11 than they were last year because of lower retail prices. We’ve seen a drop in shipments of older iPhones, but new modelshipments are very strong. ”
China’s total smartphone shipments were 69.3million units in the past two months, down 5 percent from a year earlier, but iPhone shipments rose 6 percent, according to the China Information and Communications Research Institute.
Jun Zhang, an analyst at Rosenblatt Securities, estimated last month that more than 12m iPhones had been sold a month after the iPhone 11 went on sale, up 15 per cent on the same period last year.
Mr Zhang also expects sales of the iPhone 11 and iPhone 11 Pro to reach 70m by the end of the year. But by the first and second quarters of 2020, total iPhone production will be down from a year earlier.