Beijing time on July 17 morning news, according tomedia reports, Apple iOS input method added three emoji, when the user enters “Black Lives, or the life of the black” (Matter, or BLM, the input method will show the three emojis for the user to choose from. In iOS 13.6 or the latest iOS 14 beta, users can find these three expressions.
Since the George Floyd affair, the “fist-raising” emoji has become a symbol of protests against racial inequality and police violence. Emojipedia’s research shows that the use of medium- and dark-skinned fist-raising emojis on Twitter has increased dramatically between the end of May and June. Emojipedia said it had previously conducted a study that analyzed 278,244 tweets sent by users between June 4 and 5, raising their fists as the most emojis used by users, and that many users would use them with words like “Black Lives Matter” or “BLM.”
Apple is likely to see this trend, too, and by automatically suggesting the expression in the input method, people will be able to use it more easily without having to deliberately open the emoji page to find it. In addition to promoting racial equality on its own software, Apple announced on June 11th that it would invest $100 million to launch a racial equality and justice program. On Thursday, Apple also announced that it will expand its partnership with black colleges and universities to provide programming education opportunities for communities near the school.