Called “Overseas” Tik Tok, fate is up in the air. According to the Global Times, On August 1st, local time, When U.S. President Donald Trump announced that he would ban the short-video app TikTok from operating in the U.S., TikTok’s U.S. general manager, responded to the news on Twitter, the Global Times reported. Vanessa said TikTok will operate in the U.S. for a long time, “we’ve heard your support, we want to say thank you, we’re not going anywhere” and plan to create 10,000 more jobs in the U.S. over the next three years.
Responding to Trump’s earlier claim that TikTok would disclose Americans’ privacy, Pappas dismissed the idea that “we’re developing the most secure app in terms of security because we know that’s the right thing to do.” “
Microsoft has suspended talks to buy TikTok’s U.S. business because of U.S. President Donald Trump’s explicit opposition to a U.S. company’s agreement to buy TikTok and continue operating in the U.S., the Wall Street Journal reported Monday. ”Trump is working harder against TikTok than he is dealing with the new crown outbreak,” some overseas netizens criticized. “
One phenomenon TikTok’s overspeed growth is hot in the United States.
Since 2016, short video has been on the rise at home. As at home, The TikTok, known as the “Overseas Edition” of Shaker, is a hot APP in many countries and regions overseas, and less than three years after entering the United States, TikTok’s U.S. section has become the world’s second largest market and has been a huge commercial success. TikTok says it currently has about 100 million users in the United States, Reuters reported.
In particular, in the first quarter of this year, under the influence of the new crown outbreak, the United States TikTok download stake and monthly active users showed a “blowout outbreak.” TikTok set a new record with 315 million downloads in a single quarter, and continued to top the list of non-gaming apps in April and May. TikTok’s mainstream users are concentrated in “post-90” and “post-00s”.
Facebook, which has dominated the U.S. social media market for years, is under unprecedented pressure after TikTok entered the U.S. Facebook’s core revenue model is its multi-platform digital ad delivery, but since last year, some advertisers have pulled out of Facebook’s ads in favor of the younger-dominated TikTok. The lighter and more powerful TikTok’s cake is getting bigger and bigger, which makes Big Brother’s Facebook red.
After Trump announced a ban on short-video app TikTok operating in the United States, a poll showed that 33 percent of U.S. adults said they opposed it. Both Facebook and Google are trying to mimic some of TikTok’s features, suggesting that TikTok poses a competitive threat to the tech giants. In June, Google-owned YouTube began testing a 15-second video feature similar to TikTok. Last month, Facebook-owned Instagram officially released “The shanzhai version of TikTok” – Reels, after another of their parody products, Lasso, quickly failed.
“Trump’s TikTok ban could give the big tech companies caught up in the monopoly even more dominant,” CNN analysis said. “In a very short period of time, TikTok has accumulated about 100 million users in the U.S., many of them young users coveted by advertisers and technology companies. It has spawned a new collection of social media stars, viral emojis and an impact on popular culture.
One question Why did Trump insist on blocking Tik Tok?
In fact, as early as July 16th, White House economic adviser Kudlow leaked that TikTok was expected to be separated from its Chinese parent, Byte Dance, in an organizational structure and operate independently as a US company. Kudlow did not specify whether TikTok’s ownership would change under the solution. Asked if the US company could buy TikTok, he declined to comment.
Mr. Trump’s latest statement revealed his disapproval of TikTok being wholly acquired by AU, suggesting that he might sign an executive order blocking TikTok even if Microsoft takes down TikTok altogether.
Nicholas Thompson, editor-in-chief of Wired magazine, said the move exposed Mr. Trump’s hypocrisy, which he had other plans to do with his opposition to free speech. CNN’s analysis suggests that the treatment is also seen as a further “warning” from the U.S. government to technology companies. Since the 2016 U.S. election, there has been a growing consensus in Congress that Silicon Valley’s tech giants need to be reined. Democrats say they are concerned about the lack of market influence and regulation of big business, while Republicans focus on anti-conservative bias on social media platforms.
In addition, Mr. Trump has a “personal feud” with Mr. TikTok, an embarrassing “Tulsa rally.” Before a campaign rally in Tulsa, Oklahoma, in June, Mr. Trump’s campaign said 1 million people had booked tickets to the rally, but according to official data from the Tulsa City Fire Department, only about 6,200 people registered for the day, leaving the rally space empty for 20,000 people. Several U.S. media outlets later broke that the “Trump Doves” campaign was mostly launched from TikTok, many of the most famous online celebrities on TikTok, who were famous for their hysterical mockery of Trump. It can be said that Mr. Trump and Mr. Tiktok have long “tied the knot.”
Forbes cited a poll in July that found that 33 percent of U.S. adults said no to the TikTok ban, up from 29 percent who approved. Given TikTok’s large user base in the United States, if the Trump administration does ban the software, it is likely to have some “political impact” on his re-election.
In the face of the Trump administration’s push, TikTok has finally responded publicly. Vanessa Pappas, general manager of TikTok USA, posted a video to fans saying: “We’ve heard your support, thank you! We’re not going anywhere. “
When he learned that the Trump administration was blocking TikTok, young Americans on TikTok immediately quit. In a fit of rage, they launched a twitter campaign to “save tikTok” (#SaveTiktok). In recent days, some TikTok users have recorded a video saying they would appear at the White House to confront Trump if he did enforce the ban.