Where on earth does TikTok go? For now, Microsoft’s determination to eat is growing, and according to the latestmedia reports, Microsoft intends to buy all of TikTok’s business esbusinesss around the world. Microsoft’s bid for TikTok, which had previously been limited to the US, is now looking to buy TikTok’s global business, including parts in India and Europe.
A person familiar with ByteDance’s Asia Pacific business said Microsoft was so because it was difficult to separate back-office functions such as human resources and to ensure that TikTok users in one country would still be able to use it properly when travelling to another country.
It follows reports that Microsoft plans to complete takeover talks with TikTok by September 15, in a deal that could be as high as $30bn.
Microsoft has also promised the U.S. government that it will bring TikTok’s code back to the U.S. within a year if it succeeds in acquiring Ittok.
TikTok also announced plans to spend $500m to build its first European data centre in Ireland to store short video, messaging and other data from European users.
To date, all tikTok’s user records are stored in the United States and backup copies are stored in Singapore.
ByteDance is also considering re-establishing TikTok headquarters in major markets outside the United States to better serve global users.