Mobile app installation 80% from 1% publisher

In the third quarter of 2019, the top 1% of the world’s app publishers attracted 80% of the 29.6 billion app downloads, according to Sensor Tower. This means that only 20% or 6 billion downloads come from other publishers. There were about 784,080 publishers in the bottom 99%, with an average of 7,650 app downloads this quarter.

Mobile app installation 80% from 1% publisher

The report notes that more than 3.4 million apps were used in the Apple App Store and Google Play in 2018, up 65% from 2.2 million in 2014. At the same time, however, the percentage of apps installed 1000 times decreased significantly, from 30% in 2014 to 26%. This is the world of mobile app winners.

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