On November 29th, according tomedia reports, Apple is developing a patent called “A System to Improve the Function of Automotive Side Mirrors”, which projects images of areas around the blind spot of the car onto the windows, windshields or other displays of the car. It is reported that the technology may also involve facial recognition technology.
(Original title: Apple gets car side mirror patent Smart car no more blind spot)
Apple notes in its patent background that vehicles typically contain side mirrors to enhance the driver’s field of view. These side mirrors complement the field of view by allowing the driver to observe the side and rear environment sits in the vehicle.
Previous reports have highlighted Apple’s interest in making smart cars. In April, the tech giant was said to be in talks with a company that develops sensor technology for self-driving vehicles. Apple’s self-driving car project, Project Titan, employs former employees of Google’s auto motive team and Tesla.
“We have a talented team at Apple dedicated to the development of autonomous systems and related technologies,” Apple said in a statement in January. We continue to believe that there are great opportunities for autonomous systems, and that Apple has the unique ability to contribute to it, the most ambitious machine learning project ever. “
Ming-Chi Kuo, a well-known analyst, predicted in a memo that Apple could launch in 2023. The automotive industry is growing rapidly. The 2018 HTF Market Intelligence Report predicts that the global automotive market for self-driving cars could expand at a CAGR of 36%, with global revenues exceeding $173 billion by 2023.
Apple’s smart cars could come at a time when key players, such as Tesla and Uber, are stepping up their efforts to drive their cars. Tesla, which has self-driving capabilities in existing cars, has promised to launch fully autonomous vehicles as early as this year. Uber also admitted that it is developing a self-driving system that can use sensors to observe 360 degrees around the car.