On December 11th, Apple CEO Tim Cook visited Tokyo, Japan, to stress that the company is creating more jobs in the U.S. and said Apple is bringing together quality suppliers from China, the U.S. and Japan, according tomedia reports.
Pictured: Apple CEO Tim Cook in Tokyo interview
“We’ve created more than 2 million jobs in the U.S.,” Cook said. “The glass of the iPhone is made by Corning, a Kentucky-based company, ” he said. Some of the semiconductor components of the iPhone are made in the United States. The United States has a lot of manufacturing, not just the final assembly of products. “
Cook gave an exclusive interview to Nikkei News in Tokyo and visited local Apple stores and ink supplier Seiko Ink. Cook met with a number of iPhone app developers, including the self-taught 84-year-old Yoko Miyako.
The way we produce our products is to look at all the countries and see what the expertise of each country’s factories have, and then choose the best,” Cook said, citing Seiko inks. “It’s because of their expertise that we were able to use this color on the iPhone. We have worked with them for many years and have grown together. Both sides like to work together, and we push each other to innovate together. “
Illustration: Cook inspects Seiko inks
It is reported that more than 90% of Apple’s products are still assembled in China.
Cook also met with students at tokyo’s primary schools as part of Apple’s push for computer science education. Mr Cook says Apple’s core belief is that education can address the economic inequalities associated with technology and automation.
“We firmly believe that all schools should teach programming,” he said. I’m glad it’s going to happen in Japan. “
Mr Cook also expressed confidence in Apple’s ability to innovate. There are criticisms that advances in smartphone technology are becoming trivial. Cook rejected the idea that the smartphone market was at its peak.
“As far as I know, no one would call a 12-year-old an adult, ” he said. “Sometimes these steps of progress are big, and sometimes they are small. But the key is to make things better, not change for the sake of change. “
He added: “The company’s innovation and genes have never been stronger. The company’s product line has never been stronger. In October, it was reported that Apple had asked suppliers to increase production of the iPhone 11 by 8 million units because of better-than-expected global demand for apple-new smartphones.
But Mr Cook hopes to bolster Apple’s traditional performance by providing health care services with tools such as the Apple Watch. “If you ask me what Apple’s greatest contribution to humanity is, it’s in healthcare,” he said, noting that the Apple Watch’s built-in electrocardiogram technology allows users to measure heart rate.
“In fact, only a few people do electrocardiograms every year, a small percentage of the total population, ” he said. “Now it’s on your wrist. “
Mr Cook said Apple was used to competition, which helps it provide better health care to its users. “We may have more competitors than any other company on the planet, ” he said. Apple’s biggest smartphone rivals are Huawei and Samsung Electronics. In the PC space, Apple’s MacBook is struggling to grab market share, and Apple’s streaming service, Apple TV Plus, has recently entered the already saturated video streaming market.
Regulators in the US and the EUROPEAN Union, however, do not think so. The U.S. Department of Justice and European Union antitrust officials have launched an investigation into Apple to assess whether it has unfairly policed its app stores, putting apps that compete with Apple’s services at a disadvantage.
“As long as it’s not abused, monopoly itself is not a bad thing,” Cook said, insisting that Apple does not have a monopoly in any field. “The question for these companies is, are they abusing their power?” This is the decision of the regulator, not my decision. “
Mr Cook also expressed his displeasure at comparing Apple to technology companies of similar size. Public discontent with technology companies such as Facebook and Google has been accused of misusing consumer data. Cook’s call last month for the federal government to introduce a privacy bill sets him apart and Apple.
Notably, Apple also refused to declassify the iPhone of a suspect in the San Bernardino attack for the FBI, citing consumer privacy concerns. In December 2015, two terrorists killed 14 people in an attack in San Bernardino.
“It’s important to recognize that technology itself and these big tech companies are not static,” he said. “We know very well that you are not our product. We will never sell your data. (Chenchen)