Huawei sets new target: domestic market share of mobile phone products to 75% by 2020

Huawei has stepped up its domestic market this year for well-known reasons, with more than 12 million Hand 30 handsets reported to have shipped three months ago, mainly in the domestic market. Compared with Huawei’s previous target of 50 per cent of the domestic share, it is a very scary figure to say that Huawei’s domestic share will reach 75% by 2020.

FormerĀ  editor-in-chief Mr. Siu sent a tweet this afternoon declaring, “Huawei’s target for next year is 75% from half this year, and it is foreseeable that there will be a lot of low-end markets for 5G that will be eaten by Huawei, because Qualcomm’s 5G chip is basically two to three times that of 4G chips. This is already very impressive in terms of the cost of the whole machine, and HiSilicon’ cost advantage will be even more obvious. ”

Huawei sets new target: domestic market share of mobile phone products to 75% by 2020

According to his information, he believes that Huawei’s advantage in the 5G market is mainly cost, leading to some low-end market will also be eaten by Huawei, while other manufacturers use Qualcomm 5G chip cost is too high, is 2-3 times 4G chip, the overall cost can not be reduced.

What is the concept of 75% of the domestic 5G market? According to data from the China Xintong Institute earlier this year, domestic mobile phone shipments in 2018 were 414 million units, of which 3.71 were shipped by domestic brands, accounting for 89.5%.

The 2019 figures are not yet available, but the smartphone market has been declining for years, and it would be nice to be able to maintain 2018 in 2019, with only 391 million smartphones shipped last year, or more than 400 million.

Huawei’s 75 per cent share means that the domestic market alone will have 300m units sold, enough to dominate the world’s smartphone number one.

But it’s also very difficult to really achieve 75 percent of the domestic share, before all brands in the domestic no more than 50 percent precedent, Huawei this year to achieve 50 percent of the domestic share of the words are already making history, and 75 percent of the share means Apple, Apple. Samsung, OPPO, Vivo, Xiaomi, plus some less well-known brands to seize the remaining 100 million units of the market, such a scenario is a bit unimaginable.

In any case, Huawei’s goal of continuing to increase its domestic market share in 2020 is not going to be great, after all, Huawei’s goal of hitting the world’s no.1 in 2020 has not changed, and Huawei, which has mastered 5G core technology, will be more aggressive on 5G phones.

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