When you search for a popular brand or person, Bing displays a beautiful search results page that highlights the official website of the person being searched, the social media page and sometimes even the most recent social media activity,media reports. For example, when you search for Bill Gates on Bing, you’ll see a search results page like the one shown below. Bing Pages is understood to be a new beta project for Bing that allows users to create a similar search results page for themselves.
In addition to controlling how Bing’s search results appear, Bing Pages will also allow users to manage how their profilewill will appear in other Microsoft products such as Outlook.com. For businesses, the project allows them to customize updated contact information, images, and content to their outlook.