At this year’s CES, Delta’s role is not just to bring show attendees to Las Vegas, according tomedia CNET. Ed Bastian, the company’s chief executive, flew from Atlanta to Las Vegas on Tuesday to give a keynote speech at the opening ceremony, outlining several of the company’s major announcements at the annual show.
As you expect from CES, Delta Air Lines news is proof that the airline is using the latest technology, not just ordering the latest passenger aircraft. In a statement before the keynote speech, Bastian said Delta airtravel will use its time in Las Vegas to demonstrate how to plan ways to reduce travel stress and improve the overall experience.
“Travel has become an integral part of our lives, and CES International is a showcase for technology and innovation to the world … and it’s a big part of our lives,” says Bastian. The perfect stage for future travel experiences that will transform customers in all aspects of the journey. “
At the airport.
One of Delta’s most fascinating announcements is the length of time passengers spend at the airport. This summer, the airline will test a new digital screen at Detroit airport that will display tailored information for individual passengers, such as gate and boarding time. The progress here is that even if up to 100 passengers are watching the screen at the same time, everyone’s information is only visible if they don’t need to wear special glasses.
The airline said the screens used a technology called Parallel Reality from Theunder Sciences, a start-up in Redmond, Washington. It works with special pixels that direct different colors in different directions, sending thousands or even as many as a million different images from one screen at a time.
Bert Ng, chief executive of Missing Sciences, says the long-term vision is to tailor the entire airport experience to users. All flags will be displayed in the user’s preferred language, and the arrows on the floor will lead the user to the gate.
Delta also wants to ease the pressure on boarding. The Fly Delta app will soon provide virtual queuing and alert users when they need to take a seat. “It means there’s no need to gather at the door,” Bastian said. “
Mr Bastian said Delta would begin testing the use of Guardian XO exoskeleton this year. Exoskeletons made by Sarcos Robotics help employees like freighters and maintenance workers lift heavier objects than usual.
In the air and elsewhere
To improve the in-flight experience, Delta Air Lines will add a “carnival button” to its in-flight entertainment screen, allowing passengers to watch all available TV shows without interference.
Behind the scenes, Delta will use machine learning during outages such as bad weather, Bastian said. The platform will analyze possible decisions and expected results to help its dispatcher minimize delays and cancellations and reschedule passengers. Bastian said this may be the most welcome news for all customers, with Delta wanting to provide free Wi-Fi on board and allow users to use their Bluetooth headsets with in-flight entertainment systems. “Where do you have to pay for Wi-Fi today besides flying?” Bastian said. “It should be free. “
In addition, the company will add new features to its applications, such as Waiting times at TSA checkpoints, airport parking information and integration with Lyft to arrange trips to and from the airport. Lyft co-founder John Zimmer joined Bastian on stage to explain how lying to the airport using Lyft in the Delta Air Lines app automatically considers flight delays and traffic conditions.
Bastian describes the Delta app as people’s personal digital concierges. “Imagine walking on a plane and choosing a seat that enhances reality,” he said. Today, you can track your luggage in real time on the app, but you should also be able to track everything from pets to children travelling alone. “