At the Build Developer Conference 2018, Microsoft launched a new revenue-sharing program to attract more developers to the Microsoft Store. The new program allows developers to discover apps through their own marketing campaigns, making up to 95 percent of The Microsoft Store profit.
While this is good news for developers, Microsoft’s welfare pledge was a year and a half behind until new revenue was added to the developer agreement in March last year. However, it was more of a short-lived attempt by Microsoft, which has now scrapped a 95 per cent split plan, as Twitter user Rob ( who has developed apps such as Kanban Ink and Easy Writer) has now.
In the App Developer Agreement, which was updated this week, a 95%/5% revenue-sharing program was eliminated as app developers pushed for app visits. It should be noted, however, that the changes made in the new agreement do not mention other parts of the agreement announced by Microsoft in 2018. At the time, Microsoft announced that developers would still receive 85 percent of the revenue when its promotions attracted traffic to the app, unchanged from the new version.