Two years ago, Vine co-founder Dom Hofmann announced that he would develop a short-format video app, and today Byte debuted on iOS and Android,media reported. The app is understood to allow users to shoot or upload 6-second videos and share them. Because the time limit is short, you don’t need to populate the content.
Byte is equipped with standard social features such as feeds, discovery pages, notifications, and profiles. Today, although Byte lacks remixable, augmented reality filters, conversion effects, and other additional features that can be found in applications such as TikTok.
What Hofmann wants to make difference with Byte is its early focus on helping content creators make money that TikTok and other micro-entertainment apps can’t offer. The app plans to launch a pilot partner project soon to monetize users on Byte. Asked if Byte would offer advertising revenue sharing, tips or other options to partners, Hofmann responded: “We’re thinking about that, but we’re going to start with revenue sharing and we’ll add our own money.” “
Many popular creators on apps such as TikTok and Snapchat that lack direct profitability are trying to lure their viewers to YouTube, where they can get a steady share of advertising. With early payments, Byte may attract dancers, comedians and pranksters to use its app and retain them for the long term.
Keeping in touch with Byte’s most loyal users is another way Hofmann wants to make its app stand out. Since Byte’s first announcement in early 2018, he has been actively running a beta testing forum, which he sees as a way to discover the next feature to build.
Byte founder Dom Hofmann