According tomedia, the Hummer was the ultimate symbol of the fuel-powered XL SUV of the 1990s, so it was clearly the number one public enemy when people turned to smaller, cleaner, more efficient commuters. Shortly after the turn of the century, the world stopped welcoming ridiculously inefficient ultra-large light military vehicles and drove Hummers off the road.
As the new decade approaches, is the world ready for a new and improved Hummer? What if this time it can live in harmony with the environment?
Gm has confirmed that Hummer will return and will be printed on an all-electric General Motors (GMC) pickup truck in a size similar to a supercar.
As a revolutionary zero-emission truck, the GMC Hummer will be powered by no less than 1,000 horsepower and 11,500 pounds of torque, which will give the beast-like pickup the ability to accelerate 100 km in 3 seconds.
“GMC is producing high-end, high-performance trucks and SUVs, and GMC’s Hummer takes this technology to the next level,” said Duncan Aldred, vice president of GMC. “
Hummers will not return quietly. GM will have some momentum, and it will kick off the marketing campaign with a 30-second ad, “Quiet Revolution,” that airs during The Second Quarter of the Super Bowl. As part of the marketing blitz, GMC will also take over the YouTube page on January 31.
Although marketing is ongoing, the GMC Hummer EV will not be officially available for global demonstration until May 20, 2020, but it is well ahead of its autumn 2021 sales. GM will produce the car at its Detroit-Hamtrak plant.
GM also announced the Detroit-Hamtramak program on Monday, saying its first all-electric truck will start production by the end of 2021.