Google Area 120 Incubating Game Snacks delivers a quick-loading casual gaming experience

Despite the billions of users who are connected to mobile devices, many people still have relatively limited memory and face tests such as network coverage and connectivity stability. Unfortunately, few Mobile game sons on the market have special optimizations for this. The good news is that Google’s in-house incubator, Area 120, launched a new project today called GameSnacks. As the name suggests, it is designed to bring a fast-loading casual online gaming experience to users in developing markets.

Google Area 120 Incubating Game Snacks delivers a quick-loading casual gaming experience

(From: Google Area 120)

Research says more than half of mobile site visitors will leave the page after loading longer than 3 seconds. But with low memory capacity devices and the old 2G/3G network, the typical web game loads more slowly (3 to 4 times or worse).

GameSnacks’ idea is to improve the time and performance of such Mobile Games by reducing the size of the HTML page that was originally loaded, compressing other resources such as scripts, images, and sounds, and then loading them later if necessary.

Google Area 120 Incubating Game Snacks delivers a quick-loading casual gaming experience

GameSnacks says it can load specific games in seconds, even when the network connection rate is less than 500 Kbps.

Tower, for example, can open the experience in seconds on 3G networks and devices with 1GB of RAM and 3GB ROM. In contrast, a typical web game on the same device can take up to 12 seconds to load.

It is reported that GameSnacks plays a simple, casual, minute-long mini-game, complemented by simple and clear rules that make it easy to get to the top, to pass people off the road and other boring times.

Although GameSnacks’ main mobile platform (Android/iOS), it is accessible on any web device, including desktop computers with keyboards and mice.

The first game, while limited (mainly in the Indonesian market), is engaged with more content providers to expand its services to Southeast Asia and elsewhere.